Pesticide Action Network – North America
Earlier this week, the newly merged corporate giant DowDuPont announced a new name for their seed and pesticide division: Corteva Agriscience.
Clearly, the public relations team thought a rebrand would put recent controversies at arm’s length.
Both Dow and DuPont have plenty they’d like to sweep under the rug.
Dow’s aggressive push to keep their brain-harming pesticide chlorpyrifos on the market
After donating a million dollars to the new administration’s inauguration party, Dow officials met secretly with Environmental Protection Agency head Scott Pruitt, and within weeks the planned withdrawal of chlorpyrifos was reversed.
The DowDuPont press release explains that “Corteva” combines the concepts of “heart” and “nature.” So just how is it that Dow’s genetically engineered seeds — designed for use with their dangerous, antiquated herbicide 2,4-D — fit with this new brand?